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Web Marketing – 5 Reasons to use Google+ as a social

Web Marketing – 5 Reasons to use Google+ as a social

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Before beginning, however, we take a look at some statistics: Facebook is now the number one social network to the amount of monthly active users (1.35 billion), followed by ...

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5 Branding and Logo Mistakes to Avoid

5 Branding and Logo Mistakes to Avoid

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The logo is arguably one of the most important aspects of your overall branding strategy. Your company's logo must communicate the personality of your brand and instantly convey ...

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How to Construe A Product Video Successfully

How to Construe A Product Video Successfully

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To begin with, product video is nothing but brief, concise, compact video designed to advertise a commercial product, service, set of directives and event. These videos are ...

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Product branding vs corporate branding

Product branding vs corporate branding

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Branding is an idea or image a product, service or company creates with a combination of factors like name, logo, slogan or design. However, in reality it is much more than that. ...

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Wear the Colors of Success and March to Victory

Wear the Colors of Success and March to Victory

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The first impression is the last impression, and for a marching band, the first impression needs to be big enough to blow our socks away. The season of competition is near as all ...

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SEM OR PPC For Your Website?

SEM OR PPC For Your Website?

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For boosting website traffic we either opt for PPC or SEM – Pay Per Click or Search Engine Marketing. PPC is part of paid advertising structure, whereas SEM is part of inbound ...

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Be Creative While Writing and Invite More Traffic

Be Creative While Writing and Invite More Traffic

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Success comes through dedication and hard work. Whether it is about writing blogs online or its any goals you want to achieve in your personal life.  You need to be very much ...

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Event Marketing – Knowing All About It

Event Marketing – Knowing All About It

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Marketing of products and or services to targeted group of audiences can be and should be done using some tactics which will help them to focus their attention on the ...

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Best Free Social Media Management Tools

Best Free Social Media Management Tools

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Social media platforms like Yookos are enabling small businesses (SBs) to take advantage of the digital revolution in profitable ways. However, despite the fact that digital ...

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Why Use Social Media To Popularize Your Business?

Why Use Social Media To Popularize Your Business?

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The Prologue Social Media or SM is widely used for virtual socialization. It gave a new mileage to internet by establishing an easy accessible world of communication. It has ...

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Video Library

Rory Sutherland: Life lessons from an ad man

Advertising adds value to a product by changing our perception, rather than the product itself. Rory Sutherland makes the daring assertion that a change in perceived value can be just as satisfying as what we consider real value -- and his conclusion has interesting consequences for how we look at life.

Bill Gates on energy: Innovating to zero!

At TED2010, Bill Gates unveils his vision for the world's energy future, describing the need for "miracles" to avoid planetary catastrophe and explaining why he's backing a dramatically different type of nuclear reactor. The necessary goal? Zero carbon emissions globally by 2050.

Richard Branson: Life at 30,000 feet

Richard Branson talks to TED's Chris Anderson about the ups and the downs of his career, from his multibillionaire success to his multiple near-death experiences -- and reveals some of his (very surprising) motivations.

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